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VIQQ
I built VIQQ myself. Websites, software, marketing, and automation meet in one kind of work: a product, from the idea to the launch. Client work can be seen in the portfolio.
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Khachatrians
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Khachatrians
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I take an idea and carry it through to a product people use.
I am an entrepreneur. I work out how a problem is built, and I turn it into a system that runs: software, a website, automation, marketing. I use artificial intelligence, and I grow with it.
My own products are below. Client work can be seen in the portfolio.
Under this surname I want to leave the lessons worth passing on, and work that can matter longer than one life.
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The first computer in 1996. Then employed work at a provider. The dance school came later. Then my own products.
In 1996 I was given a computer, still on DOS. At first I played. Then I wanted to know how it worked.
I kept breaking it and looking inside. A specialist cost too much, so one time nobody called one. I had to fix it myself. After that computers would not let go, and later they became the work.
I repaired computers and worked as a system administrator at a provider. Networks and the internet.
Over several years I learned just about everything that came up. The knowledge piled up. There were promotions, responsibility, and people. And once a whole district lost the internet. That was an emergency.
The first real commercial business. A dance school, not technology.
We opened the school with a friend. We sold passes, found people and a teacher, rented a hall, and signed the first contract. I was already learning, and already thinking in skills.
I name my own products below. Client work is in the portfolio.
I work with business as a whole, not only local companies: real estate, hospitality, services, and e-commerce. Client work can be seen in the portfolio.
Payment, access, the CRM, and the client room usually live apart. I connected them so a request, a payment, entry, and the client record move together instead of as separate stories.
The stack I build products with.
In 2025 I was at Europe's largest digital exhibition. Around me were technology, products, and the people who make them. I went because this is the work I love: computers, and what gets built with them.
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Projects from this same work. I describe each one as it is.
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I built VIQQ myself. Websites, software, marketing, and automation meet in one kind of work: a product, from the idea to the launch. Client work can be seen in the portfolio.
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A catalog of Armenian businesses and specialists: a way to find who to call.
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My own product. It notices commercial requests in conversations and sets them apart from the noise.
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They asked how I decide. This is what I said.
Before a decision that matters, I want to understand the situation myself, think through where it leads, and check that against experience and instinct.
I would rather walk slowly toward something that continues than take a quick result that goes nowhere.
QuestionHow do you choose the work?
AnswerI choose it myself. It has to be computers and technology, the work I want, not someone else's assignment.
QuestionWhere does a serious decision start?
AnswerWith understanding the situation myself. A ready answer comes after that, not before.
QuestionWhat do you prefer, a quick result or a longer move?
AnswerI prefer the longer move. A one-week result fades, and I want a product people keep using.
QuestionWhat do you do with a mistake?
AnswerI look at it plainly. I do not hide it and I do not inflate it. The next time I decide a little better.
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A decision is clearer afterward: what it cost, when it was time to turn, and whether the result can last.
These are the sides I look from.
What a choice really asks for, beyond the first thing you can see.
How to tell a hard path from a wrong one.
What becomes clear after an error, and what should change because of it.
How to look at a possibility before saying yes.
How to stay with the work when it doesn’t sit in one field.
Why a result that lasts is different work from a result that arrives quickly.
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I don't put private life here.
This page is the work, the principles, and the decisions. The rest stays at home.
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Where the work is going.